The Home of PBof — Paris
Cremerie de Paris, an iconic pop-up store landmark
The building where the Phone Book of the World was invented is also a celebrated pop-up store venue in the heart of Paris — explore it in 3D.
◉ 3D Tour
A telecom landmark turned brand stage
Cremerie de Paris, home of Phone Book of the World / PBof.com, is decorated as a Pop-Up Store Museum. The same address has carried three centuries of history.
- 25 years agoWe hosted the first internet café in France, where the Phone Book of the World was invented.
- 100 years agoThe fashion designer Coco Chanel discovered it.
- 350 years agoThe same location hosted the Royal French Postal Services.
- 377 years agoBack in 1646, the old postal gate (also called VB) was the entrance to the school of King Louis XIV.
